Company Overview: A Korean conglomerate with 65 plus branch offices globally spread across 5 continents. Steel Trading PU of the company handles hot rolled, cold rolled, steel plate, automotive steel, coated steel, rebar, wrods, sections, stainless steel and so on and annually trades around one million MT of steel products globally.
- Initiated and started steel trade business of the company in its new market Saudi Arabia. Reporting to GM.
- In charge of complete P&L, strategic planning & implementation, business pipeline, budget and volume management of steel business for Saudi Market.
- Major functions are gathering market intelligence, market research and penetration, identification of new accounts, new product development, process planning & control, business development, sales planning, manage order book, maintain a strong understanding of competitor’s activities and customer/supplier performance.
- Further, as a trader responsible for communication with customers for generation of inquiries, negotiate and conclude contracts, followup payments; communicate with suppliers / HQ for Techno Commercial, follow up on progress of orders, documentation and shipment.
- Developed new customers in both flats and longs namely HRC, CRC, Plates, GI/EG, Tinplate, CRGO, Color Coated, Rebar’s, W Rod, Angles and so on.
- Well familiar with requirements of various customer segments namely manufacturers of pipes & tubes, re rollers, poles & towers, structures, electrical equipment’s, cans, stockiest and so on.
Achievement:
- Penetrated and secured companies first API HRC and CRGO business in GCC region.
- Successfully started Rebar export business of our company from Saudi Arabia to Myanmar and HK.
- Entered tinplate segment and within 4 years, currently are the biggest suppliers of Korean origin tinplate in the region.
- Developed new top accounts for coated products EG, GI, PPGI/PPGL and so on.
- Delivered desired results, established systems / procedures and surpassed sales objective consecutively for past 5 years and Exceptional Performance award winner.